Here is my quick low down to get you started making videos for your fabulous biz. (Don’t miss the free cheat sheet) Let me know in the comments below, which one of these tips was the most valuable for you (and why).

  1. Press record – It’s unbelievably important for you to start gettin’ your “practice” on. The only way to get better on-camera is by getting in front of the camera and just doing it.
  2. Decide how much tech you want to learn – Do you want to simply press record and post, do you want to incorporate music, lights, mics, and editing to pro it up? Get clear about how far you want to go. For equipment tips, check out the gear I use.
  3. Baby steps – A step-by-step mentality goes a lonnng way when making videos. Helps combat overwhelm. Take it one mini learning curve at a time.
  4. Start at the beginning – So often, entrepreneurs want to start at the end when it comes to videos. If you’re a mountain climber, you need to start from the base of the mountain and make your way up. The same holds true for videos. Start simply, and start at the beginning of your video journey.
  5. Do the “3 to 1 Recipe” – Whenever you press “record”, I want you to write down 3 things that you liked about what you did and 1 thing that you’d like to improve upon.
  6. Know when to outsource – Just about everything about your shoot can be outsourced. Some things cost more than others (such as editing). Learn what you want to learn, and then outsource the rest.
  7. Talk to someone – Yep, instead of talking to the camera like it’s a camera, try using it as a tool to talk to a specific person that you know and like.
  8. The background – Keep it simple and make sure it speaks to your brand. Uncluttered is key.
  9. Short n Sweet – Yep, you don’t need to make long videos. Try to aim for 5 minutes, max. Though, to start off, I challenge you to keep them under 3 minutes.
  10. Outside eye – Not sure if your video is postable? Get constructive and supportive feedback from people you trust.
  11. Bonus: Check out these camera sins to make sure you position the camera in the sweet spot.

Download these tips in a free handy dandy cheat sheet (no sign up required). Tweet these tips out to your peeps. Which of these tips gave you the biggest ah-hah? Leave a comment and let me know.  🙂 You. Can. Do. It. And as always… Dream up, Sarah Michelle Brown Your Virtual Video Director

Join the 5-Day Video Visibility Challenge!


Getting past the FEAR of your CAMERA is an important first step towards making videos your dream clients will LOVE.

And this 5-day challenge walks you through my all-time fave fear busters!

All while having FUN in a SAFE environment.

Pretty cool right? Fill in your info to get started:


Share This