Drumroll please…
After an (embarrassingly) long hiatus, I’m bringing back my Express Yourself Series (for fab-preneurs), with a brand spanking new interview!!!!
You may know that expressing your best YOU is über, and I do mean über important to making your online videos.
This is true for your vids, and also for every freakin’ part of the amazing work you do.
For you today: This interview is fun AND so chock full of helpful info that I can’t wait to hear what your take-aways are.
Your guest today, is the super smart (and fabulous) Social Media expert and LinkedIn Evangelist, Karen Yankovich, and she’s going to whip your LinkedIn butt into shape.
(If you don’t already know Karen, you’re in for a real treat)
I know, LinkedIn may not seem like the sexiest topic, right?
I hear ya.
I hear ya.
I’ve felt soooo frustrated on LinkedIn, because it felt like it was a place to put my resumé, and to get pitched non-freakin-stop. So I’ve literally spent zero time over there.
Well, lemme tell you, our guest today has a fresh perspective on making the most of LinkedIn, and why it’s so important to be true to yourself, no matter what platform you’re using (video included).
And… Karen made me rethink my approach (and scepticism) towards LinkedIn. Booyah!
Check out the interview to snag her numero uno tip (plus lots of other goodies):
Okay, now it’s your turn to join the convo by rockin’ Karen’s assignment for ya.
Using Karen’s suggestions, paste your LinkedIn header text in the comments below, and Karen will rock her magic on it.
Oh yes, I’ll put mine there too (it could use some of her help – lol).
Where you can find Karen:
Say hi to her over at Twitter, Instagram and LinkedIn: Karen’s handle = @karenyankovich
That’s all she wrote for today.
And as always…
Dream up,
Sarah Michelle Brown
Your Virtual Video Director
I work full time for an association and I am trying to build my business – Worth Her Weight. SInce I only have one profile, trying to figure out how I blend the two. Thank you for this interview and video! Love the tips. Getting my url on my business card first thing!
https://www.linkedin.com/profile/view?id=1780018&trk=hp-identity-name
Also, wondering how you “tag” people on Linked In?
Also, Sarah, how do you do an interview recording with split screen like that?
Go Taryn!!!
For the split screen, I use Skype with the program Call Recorder by Ecamm. You can try it for free, and buy it for about 30 bucks. Here’s the link (not an affiliate): http://www.ecamm.com/mac/callrecorder/
I’ve always wondered about that tag Q too. Curious to see what Karen has to say. 🙂
I work full time for an association and I am trying to build my business – Worth Her Weight. SInce I only have one profile, trying to figure out how I blend the two. Thank you for this interview and video! Love the tips. Getting my url on my business card first thing!
https://www.linkedin.com/profile/view?id=1780018&trk=hp-identity-name
Also, wondering how you “tag” people on Linked In?
My Headline: I am Taryn Pyle, President of Worth Her Weight. I help plus size women see their worth, love their bodies, and live their dream life starting now.
Also, Sarah, how do you do an interview recording with split screen like that?
Taryn, that’s the most frequently asked question! As I say in my chat with Sara, your LinkedIn profile is about YOU and your personal brand, so it can be done. List the separately, but think about how they support each otther. Can you find a skill that is key in your association that supports your expertise in your business? That’s how I want you to approach this. Not always easy, not always possible! So list them separately and make sure they both portray you in an expert light.
Hey Karen, as promised, here’s my headline: Virtual Video Director for Heartpreneurs | Online Videos | On-Camera Coach for Solopreneurs | Writer | Director
Cheers!